Parallel Parade

In this piece, we get a glimpse of an alternate reality parade reflected in the windows of the city. Word balloons with positive messages float by; attempting to lift the spirits of passing pedestrians.

Parallel Parade was a site-specific video installation presented on an LED billboard at 6th Avenue and 42nd St. in Manhatten. It was custom made by Occurrent Arts for artsquared.nyc. Respective day and night videos played at the beginning of every hour throughout the month of November.